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5 strategies to increase your market share

Market share is the metric that refers to the percentage of sales of a business in relation to the total sales of its competitors in a specific market.
For example, if 100 million avocados are marketed per year -of which 25.5 million units were sold by X producer-, the latter’s market share would be 25.5%.

It can also be defined based on sales at the monetary level. Either method is valid, as long as it is based on official data or from serious research.

What is the importance of defining market share?
This metric is essential to visualize the importance of the brand or product in the market. Through it, you can determine who your competitors are, industry leaders, incoming threats, and some strategies to increase customers and sales.

On the other hand, several studies recognize that one of the main determinants of business profitability is market share.

This is explained – in large part – because the greater the market share, the greater the economy of scale, that is, the better the advantages for making processes more efficient and increasing the level of competitiveness.

How to increase your share of the market?
According to Thomas Michael Hogg, an outstanding german business consultant, in order to enhance this indicator, you should focus on strategies that allow you to increase your customers and retain the ones you have, such as the following:

1. Develop products that meet new needs
Carry out several surveys in order to determine what needs you are not covering and define the feasibility of putting new products or services on the market that satisfy them.

2. Conduct a potential customer preference survey
After identifying new potential customers, conduct a survey in which you ask:

If they are acquiring the product that you sell and from which business they buy it.
Whether or not they are satisfied with their current suppliers.
If they did not consume the product or service, the reasons that led them to make such a decision.
Important factors in your purchase decision.
Based on the results, create a value proposition that allows you to attract those consumers.

3. Expand the reach of your marketing
Seek expert advice, which allows you to design marketing plans with intelligent objectives based on real data about the behavior of the market in general and the consumer in particular.

4. Develop an incentive plan for your sales team
Without compromising the profitability of sales, create a rewards plan for your salespeople. That will stimulate your production.

5. Create a marketing campaign suitable for your company
Taking surveys or prior research will make it easier to put together your marketing campaign. Start by defining your objectives, we recommend using the SMART methodology (Specific, Measurable, Achievable, Relevant and with a specific time).

Followed by this, define your target audience, this is who the campaign is aimed at.

Market share

Begin to implement the necessary strategies, such as advertising on social networks, events, product or service demonstrations, mailing, among more. Always remember to stick to a designated budget for the campaign.

Every campaign ends by analyzing the results of these actions, do it with your team, verify the processes and improve the areas of opportunity for future campaigns.

Any action to increase market share must consider high-impact pricing and sales strategies. For example, Valve – a video game company – offered a 75% discount on its Left 4 Dead game, and increased its sales by 1,470%.

A simple maneuver, similar to that of several companies that increased their market share exponentially, that you can also apply, although taking into account the specific characteristics of your business.

Keep in mind that, given the dynamics of the current market, you should focus on making processes more efficient and loyalty to the customers you already have. If you keep them happy, they will buy from you again and become ambassadors for your brand.

Keys to improve the profitability of SMEs

The profitability of SMEs is an important point that many analysts and experts in business management have been studying and investigating, since, if these companies start to grow, generating more money and knowing how to maintain it, in addition to managing it, the country’s economy will improve significantly and it will give greater professional output, in addition to higher income. In this article, we want to tell you what are the keys to improving the profitability of SMEs and what you should do so that, if you have a small or medium-sized company, you can achieve the expected success.

Financial control
One of the essential and key points to carry the profitability of a company well is to have an exhaustive, precise financial control and with very little margin of error. According to Thomas Michael Hogg, a german business expert, one of the main problems that SMEs face is not knowing the payments they must make, especially in the area of invoices, nor whether the charges or the forecast of these will cover all payments, from the salaries of the employees, as well as possible accidents or problems that may arise.

Really knowing the need for orders and stock is also necessary, since buying many products that in the end will not be sold, you will lose a lot of money, in the same way that if, in the case that one of your items demand is in high demand, not meeting it can reduce profits. On the other hand, you have to take into account that you must fill in the tax forms properly to guarantee the VAT refund, something that, if you do not do it correctly, you may be penalized by the Tax Agency.

Use of technology
Technology has become one more ally of companies and increasingly help to bring profitability and management of the company, making all procedures are done in a faster way, saving time and money. It is convenient to be aware of all the tools that SMEs can use to obtain the maximum benefit from them.

The technologies will help your company when it comes to knowing how your competitors are doing, as well as being able to know first-hand the most innovative strategies within your sector.

The tools that you can access will also give you the possibility to see which customers owe you payments, or those who keep all payments and collections on the table, something essential for the economy of your company to be up to date in everything moment.

Investment in loyalty programs
Very close to the last thing that we have named in the previous section, is the possibility of loyalty to the clients you already have. Although it may seem strange, winning a client is going to be much more expensive in certain aspects, than keeping one so that you do not go to the competition. It is important to offer satisfied customers different offers so that they do not feel neglected by the company and that they feel happy. This is a double strategy, since you will get, on the one hand, that those you already have registered, buy again, having an extra profit, but with total security, by feeling well treated by you and by everything you offer them , they will advertise your SME and therefore, you will have new clients practically without lifting a finger, leaving much cheaper than you thought and following, with this new clientele, the loyalty program that I exist.

The important thing when it comes to improving profitability is to be clear that you will need to make some expenses, but perfectly control the payments and income that you are going to have in a short period of time, in this way you can jump into the pool in certain aspects, and in others be more conservative.

How to Increase Revenue in a company.

The number one way to increase revenue is to increase the Average Purchase Value.

This is easy to understand in practice. According to Thomas Hogg, a famous german business consultant, the other great way to get more income is that, instead of getting 19.95 euros of average purchase every time the customer says yes, we sell for an average value of 29.95 euros.

How do we ensure that every time a customer buys from us, they do so for a higher value than usual?

Offering “cross products” at the time of sale

That means that if they are taking a radio, I offer them batteries or another product related to the main purchase. Do you take that mobile? Take a look at this case, because we all know what happens, it is very beautiful and scratches looking at it.

“Interesting hammer that you have in your hand, do you want to take these sale nails too?”

The point here, as with the following tactics, is that we must actively offer those related products. As always, we can’t expect the buyer to be the one to take the lead.

Selling is our job, not the customers.

We also have to take advantage of the fact that one of the times when someone is most receptive to buying is precisely when they are already buying. To best apply this strategy, here is what works best for cross-selling.

Including more additional quantity of the product at the time of sale

Similar to the above, but I am not offering you something related, I am offering you more of the same offer.

In this case: “The one you have in your hand is an interesting hammer, do you want to take another one at 50%?”

This tactic works especially well for McDonald’s and the like and is the famous “Supersize me.” When someone asks for chips and soda, they are offered to enlarge it for a little more.

The key is again that we must actively offer it.

I will never tire of insisting on the importance of this. The customer always had the option at McDonald’s to increase their chips and soda for a little more, there was even a sign well in sight that reminded them. But it wasn’t until tellers were instructed to actively offer it that sales figures skyrocketed.

Raising the price of our current offer

This is the fastest and most direct way to increase the value of the average sale of our company, as it will increase automatically if we increase the price.

Of course, we cannot raise the price just because, although there have been success stories in which this has been enormously successful.

In order not to risk, we will preferably want to start by increasing the value of the offer that we have already seen. That way, we can always justify that price increase.

Likewise, with the price increase, we should try to target customers of higher economic “quality”, as they tend to be the ones who leave the most money and have the fewest complaints in our company.

Which connects to the next point.

Offer Premium products

That is new products at a higher price than we are used to.

This will also help us to detect which current customers are the “cream of our coffee”, those who consider us the best and the most satisfied are among those we have already collected.

Here we must take into account what we have already said about creating a new product and trying it in a limited way before we get 100% involved.

Creating add-on product packages

The so-called bundling strategy.

Here what we do is simple, if you take a hammer it costs you 5 euros and if you take nails it costs 2 euros. Well, if you take the hammer plus the nails in this pack that I offer you, it costs you 6 euros.

Here’s in more detail how to apply the bundling strategy to increase total revenue and average revenue per sale.

Discounts for large purchases

This is another classic of the promotion, which does not stop working well.

If you buy me a hammer, it costs 5 euros, but if you buy 5 hammers, I’ll leave them at 4 euros each, or I will discount a percentage of the total.

No matter how we organize it, offering discounts for larger purchases tends to increase the average value of each purchase that the customer makes since they have an incentive to make it larger.

We have already seen the main tactics to get new customers and that anyone who buys something from us does so for a greater value. Now we go to the third fundamental way to increase income.

It is probably the most important.

Ways to increase revenue: Getting more repeat purchases

In other words, customers who have trusted us to come back to do business more often and buy from us again.

The fundamental basis to achieve this is …

Offer a customer experience that is absolutely superior to the rest

There are no more tactics that are going to work in this section if we don’t get this going first.

True entrepreneurs know that the game they are in is not a matter of selling products or services, but of offering a complete experience.

That is what we must aspire to and what we have to optimize.

The customer experience encompasses the context in which the transaction occurs, the product itself, the deal before, during, and after, etc.

All the details must be focused to provide this experience in the form of delight because if not, I do not know how we are going to expect them to repeat purchases with us. We wouldn’t do it ourselves, so we can’t expect them to.

Here’s, for example, a simple trick we can use to improve that customer experience.

Increasing our offer for current customers with more products

Expanding the offer not only serves to attract more new people who until then did not consider us, but it also helps us to offer it to customers already obtained.

We already have a list of clients (hopefully satisfied thanks to the above tactic). Well, offering them a new product is the fastest way to earn income.

Take a look at these results from a marketing campaign in Resources for SMEs a while ago. An identical campaign was used on a group of clients already obtained and on a list of contacts that were not yet clients. Look at the numbers with a yellow background and do not worry too much about the specific concepts, they are specific names of that campaign and the way of working.

As we can see, current customers are, without a doubt, the great secret to increasing the income of a business.

Improving the relationship with customers

I’ve always said that the relationship is the great multiplier of the sale.

It is something I always try to instill. If my brother is in the business of marketing a product and offers it to me, I will probably buy it even when I don’t need it.

Because he is my brother, and the relationship with someone is a thousand times more powerful than stacking all the marketing tricks that we know.

Obviously, we do not want them to buy products that they do not need like in the example I have given of my brother, but that gives an idea of the enormous power of the relationship.

How many times have we talked to a client to ask him how he is doing, without wanting to sell him anything?

How many times have we worried about how our product has done without it being an excuse to endorse another brochure?

Because that’s the way to improve a relationship, which connects in passing with the following tactic …

Communicating frequently

The relationship with a client or with a contact grows cold over time. It’s normal, it was based on a commercial transaction and has thousands of other things in mind, thousands of other competitors trying to get you to buy something else.

That’s why we fade out of his mind soon after and the relationship cools off.

To temper it, it is necessary that we communicate frequently with them. It is the way to stay on their radar, so that they do not forget us, that they think of us when they need something new related to what we do.

There is a part of that communication that we can automate. However, at the bottom of it all, automated or not, we have to meet the main requirement: that we really care about our customers and their success.

Because without that, we have nothing and, above all, we will never have those new purchases that we crave.

In addition, communicating frequently also serves to create and detect more opportunities.

Much of the success in business is based on being in the right place at the right time. The best way to do that is to drop by those places more often, communicating frequently.

Special events for clients only

A powerful way to persuade customers is to show them that they are special. One way to do that is with customer-only events, materials, or products.

We will improve the relationship and we can offer you something new. We can do it in a more Premium way, offering something of greater value and connecting with the tactics of the previous way to increase the average sale.

Continuity programs

Continuity products and services are ideal for the profitability of a company. At the end of the day, it is a way of applying the strategy of focusing on already achieved clients.

So, if we can offer a continuity product or service, we should do it without hesitation.

It can be a basis for our profitability, without having to always be immersed in the search for new clients.

Loyalty programs and points

A classic that you will have seen in many places, from supermarkets to workshops.

The point is to offer incentives for the client to return to us rather than exploring other options.

Now, many loyalty and point programs don’t work. That is why we must take into account how those who, in the real world, have been successfully applying them do it.

To do this, we can refresh our memory with this material on how to establish an effective loyalty system based on data.

The ways to increase income in a company

The number one cause of death for almost all companies is simply that they don’t sell enough.

In the same way, according to expert consultant Thomas Hogg, 90% of problems in a company are fixed in the same way: with more customers and sales.

That is why many entrepreneurs are interested in how to increase their income and some are surprised when I say that, in reality, there are only some basic ways to increase income in a company.

The basic ways to increase the income of a company

Getting more new customers. This is obvious and, many times, the most expensive path, although it is also the most followed by almost everyone. More ads are put out, more calls are made, etc.

Getting to increase the average value of the purchase of our customers. In other words, customers spend more on each transaction they make with us. If instead of an average purchase of 10 euros per customer, this purchase rises to 12, we will have increased revenue by 20%.

Getting the customers we already have to buy from us more often. In other words, if they make us one purchase per month, getting them to make two purchases each time would double sales without the need to get new customers.

Basically, everything we can do to increase our income can fall into one of those 3 categories.

Therefore, today we are going to see a great list of 25 actions, framed in each of these three basic strategies, that a company can carry out to increase its income.

And we are going to see them with real examples and success stories of those who applied them.

This is probably the most extensive material in Resources for SMEs and also one of the most important and practical, so I recommend that you keep it as a guide, print it, and work on it to sell more.

Way number 1 to Increase Revenue: Get More New Customers

This is the first way to increase the income that comes to mind for every entrepreneur. The concept, in theory, is simple: more people come to us and buy from us.

And this is also the great touchstone of most entrepreneurs because, for most companies, there are not enough people right now who walk through the door or call them on the phone. It’s something they tell me over and over again when I ask them, their main problem is that potential clients don’t arrive, new blood.

So how do we get those new customers?

Increasing the amount of Marketing and promotion

Today, there is no other way. When you ask me how do you get customers, the answer is always the same:

Through promotional actions, that is marketing campaigns.

You have to go to where the client is and you have to do it actively, show them something that interests them, convince them that we are their best option, and close the deal.

If we increase the number of ads, do more campaigns, more calls, send more emails or pick up the phone more often, more customers will come. It is that “simple” and at the same time that difficult because it involves facing a lot of refusals and rejections.

Now most companies don’t do this, even though you intuitively know you must. Most companies do not carry out enough marketing campaigns, in a generalized and systematic way.

almost always with everything, in theory, we know that we have to choose the salad from the menu, but …

There are several reasons why an entrepreneur doesn’t do all the marketing they should:

In marketing, you miss more than you get right. It is the nature of the game, you have to be systematic and constantly testing and collecting data. Many do not make that effort and all the marketing is reduced to fragmented actions.

We have a fear of picking up that phone and being told no, of doing another marketing campaign and losing money instead of making it. That is, there are psychological reasons, such as that fear of rejection or loss.

Who would have guessed it, but many companies, more than an expert in marketing campaigns, need a psychologist who breaks those barriers of fear.

Increasing the effectiveness of Marketing and promotion

We can run a campaign, for example, email marketing, and get 4% of people to respond. But if we manage to get a 12% response in that same campaign instead of 4%, that means that, with the same money and effort, we have achieved 300% more interested parties or leads.

What is the main way to increase marketing effectiveness?

Learn best practices and how others did it.

In the same way, learn about marketing and persuasion in general, or about the specific type of campaign we want to do (for example, if we are going to do pay-per-click marketing, we study how the best do it).

Let’s take a look at the numbers from this test email marketing campaign to a small list of users. As we can see, 3.82% clicked interested in the proposal.

Let’s now look at a campaign, to the same list of users (plus some that were added in the days between the campaigns) that used the best practices of email marketing.

As we can see, there are almost 400% more interested parties, even when the openings remained similar or even lower.

That is the power of good marketing.

With the same users, the same marketing strategy, and the same effort, the results are much better.

Escape to Mexico City

We love to give exciting news and full of new places to visit, but this time we will not talk about beaches.

It is time to talk that going on a trip to another country is no longer impossible, this can be verified by checking the tickets to Mexico, it is a wonderful thing since you can know hundreds of wonderful tourist places and, as we mentioned at the beginning not only beaches, although the best only can be found there.

In this country, there are also many Magic Towns full of color, culture and history, this time we are going to focus on Mexico City, the navel of that wonderful country.

The city of Mexico is painted purple and in harmony, because the best season for those who have visited it is in spring, since its streets are dressed in beautiful jacarandas everywhere.

These dates of the year are ideal to go for a walk with family or friends, and why not, to visit its wonderful parks that they have for you and spend a day outdoors.

It is also the best time to take advantage of the weather to eat in one of its restaurants and terraces that have an amazing gastronomic variety.

The first point that you can visit on your trip through the City is to know the Chapultepec forest, considered one of the largest tourist centers and also one of the most visited throughout the year.

In this place you can enjoy a zoo, Chapultepec Castle with a great story set that will take you back to the past, a beautiful lake where you can share boat activities with your partner or your family.

In addition, if you are lucky, on the first Saturday of each month you can enjoy one of the nighttime shows known as boat cinema.

Leaving the forest you will find the largest avenue in Mexico City, with an approximate measure of 12 km in length, called Reforma Ride.

This connects from Juarez avenue and Francisco y Madero, Zócalo terminal, Zona Rosa to the aforementioned, Chapultepec Forest.

In this avenue, you will find the most emblematic points such as the trail of light, which is located in front of the Main Tower, the source of the Diana Huntress, the Angel of Independence, Monument to Cuauhtémoc, Horse Tower, among many more.

A meeting point for thousands of people is the hemicycle to Juarez, which is a cenotaph of Mexico City; this is located in the Central Mall of the Historic Center, on the avenue to Juarez.

This monument honors former Mexican president Benito Juarez, whose remains rest in the pantheon of San Fernando.

In each of these points, you can take some spectacular photos and decorate your Facebook or Instagram wall.

The center of Mexico has thousands of tourist points, thousands of restaurants with the taste of typical food, the best hotels and extremely amazing prices.

Another recommendation is that you visit the best markets in the neighborhoods where you can get a big surprise like the Sonora market, Medellin market, Jamaica market, among many more.

Join this wonderful trip and enjoy every moment of what this country has been offering over time. Find the best packages to make your tickets to Mexico cheaper and take advantage of that money in something else.

Marvel at Tlaxcala

Mexico is a country so diverse that it contains history, customs, traditions, gastronomy, entertainment and tourism within its states.

Of course, not everything is hidden in the city, also around, it is all this diversity and one of its most important states is Tlaxcala, which can be part of your vacation on your next trip, just look at the packages and flights to Mexico that will approach you to know this beautiful state.

This state preserves incredible places waiting to be visited, historical and cultural sites that you can know that range from the Central Square, Parishes, The Cathedral of the Virgin of the Assumption, Museums or the Staircase of the Heroes.

On the other hand, if yours is to admire and enjoy, Tlaxcala has several archeological sites full of history such as Cacaxtla, Xochicatl, and Tecoaque.

Are you looking for adventure or extreme activities? Here you will also find them, because it also has some such as hiking, kayaking or hot air balloon rides that will make you travel the state from another perspective.

Another of the sites of this beautiful state that you can´t miss is Huamantla, a historic Magical Town founded since 1534 that has given rise to historical battles over time, and that will make you enjoy its beautiful landscapes.

Don´t lose sight of the Malintzin volcano, the fair of this town, you can even enjoy bullfighting activities or the outstanding Night that nobody sleeps that is only found in this town.

It is located just fifty minutes from downtown and will make you live the night in an old-fashioned way.

The gastronomy of Tlaxcala is something that you can´t miss, since it is so unique in the country that it will make with its variety a tasting in your mouth.

Dishes such as tlatlapas, xocoyoles, chileatole or going through the corn bases that include the tlacoyos, huazontles and the huitlacoche.

In addition to that, Tlaxcala is distinguished by the intake of various insects in the region such as white maguey worms, tecoles, chinicuiles and grasshoppers that make traditional dishes.

Accompany your meals with the most majestic drinks you can taste, all derived from the Maguey, culinary axis of this state, from which the mead is produced, delicious drink that produces the “drink of the gods” when fermented, yes, we are talking about Pulque, as well as its fruit variants, of these are known as “cured.”

When you come to Tlaxcala, don´t forget to stay in one of the many hotels available, they all cover from the oldest aspect with the most complete services such as the Hotel Posada San Francisco.

This will give you all the comforts and will make you feel at home from the moment you enter, a place that will make you fall in love.

Tlaxcala is located two hours from Mexico City, and will offer you the best experiences to enjoy a comfortable, pleasant and accessible holiday, filling you with experiences, history and a great flavor that will leave you even more in love with Mexico, and of course, with the hospitality of its people will make you feel at home.

You just have to buy some of the promotions offered by the different packages that are on flights to Mexico and don’t stay without knowing it.

What do you expect to pack your bags and visit this great state that Mexico offers you?

A new place to visit!

The pride of many tourists is to explore and discover new places, no matter how far or near they are, knowing and trying even the strangest food makes them feel alive.

That is why we are proud of these people, full of new goals, new places and new projects to be carried out.

Therefore, if on your next trip you plan to buy some plane tickets to Mexico, then keep reading that this is for you.

We are going to tell you about a new place that you may not know and is close to the city, considered a Magic Town for its beauty and color without equal. Join us in this new experience!

When reviewing the states of the Mexican Republic we have realized that there are many places to visit, whether for its culture, history, gastronomy, wonderful landscapes, impressive archeological sites, practice some extreme or ecotourism activity, or what we already know, extremely wonderful beaches.

We go to the state of Hidalgo just three and a half hours from Mexico City, which, although it seems a long time, the truth is that it will be worth every second when you arrive at the destination.

At the foot of the Sierra Gorda is the municipality of Zimapán, a magical and mining town that is very worth visiting.

This is the largest municipality in the state and what it has to offer for you is incalculable in terms of cultural and natural value.

It has such magnificent landscapes that you won’t want to miss the opportunity to take good selfies.

If you are adventurous, it is also the ideal place for you, as it specializes in extreme sports such as paragliding and other outdoor sports.

What is perhaps the greatest attraction of this town is the spectacular monolith that measures approximately fifteen meters high, called El Vigilante.

This beautiful place shows two perfectly formed profiles in a natural way, surrounded by prehispanic cajetes and beautiful landscapes of the infiernillo canyon, in addition to having a large and important dam that is the largest water reservoir in the center of the country.

Another of the places you shouldn’t miss in Zimapán is El Sabino; here you will see the majestic Montezuma Cypress, its size and the thickness of its trunk are unique in the state of Hidalgo.

As in every good Magic Town, there is a church where it is unmissable to take a photo with this in the background, we refer to the Parish of San Juan Bautista, with a colonial architecture and an impressive height, it has a unique pulpit in the whole world, you shouldn’t miss visiting it.

There is much that this town offers us to give us time to tell you everything, but we will end with a dream of many people, have you wanted to feel as if you were flying?

Here you can fulfill that desire on the paragliding flight, visit the hill of Muhí Xhindó l and hire this fantastic adventure and new experience.

After all, as we told you at the beginning, every minute of the journey will be worth it to get lost in this beautiful and magical destination, full of beautiful nature and activities to do.

Take advantage of those plane tickets to Mexico; take them out as much as possible.

Party up the trajinera!

We have said it many times and we won’t tire of repeating it, Mexico is the number one point in amazing tourist trips, and one of its best destinations in the whole republic is Quintana Roo, why?

We tell you fast, firstly the flights to Mexico Cancun are super cheap, two, it has the best beaches and the best tourist destinations you can imagine, and third, enjoying its beaches is the most relaxing and comforting thing you can do.

So many places to go that we always need time and the desire to return is getting stronger, we would have to make many trips to travel all the areas and make a difficult decision to say, which is our favorite?

However, today we will talk about one that you may not have contemplated for your next trip and that if you dare, it will be your favorite destination.

Just an hour from Cancun, the famous Playa del Carmen is located in the heart of the Riviera Maya; there is nothing more beautiful than its fine white sand, combined with the spectacular green-blue sea.

This is the ideal place to forget about stress and take off the white color of the city for a tan that says, I was on the beach!

Have you ever heard about the trajineras of Xochimilco in Mexico City? Yes? Then let me tell you that you won´t only find them there, since in Playa del Carmen they have their own Xoximilco.

Get ready to enjoy a Mexican-style night; whether you arrive with friends or with your family, taking one of its picturesque trajineras will begin to live an experience like no other.

Your trip begins in the canals of the park; the guides of the place will take the reins with games and legends throughout the tour.

Above these beautiful trajineras, you can dance to the rhythm of the mariachi, sneak to the beat of the marimba or listen to the boleros or the jarocho flavor.

No matter what the music, we know you won´t stop moving the body. However, that’s not all, since the place has the best of the typical cuisine of Mexico that without a doubt, is the best you have tried in the whole world.

You can toast with your companions in the open bar that offers tequila, iced beers, and fresh flavored waters, so you won’t need anything to have a great time and take some wonderful photos to post on your social networks.

We know that these next trip that you so long for, you are only looking for the best to get out of the routine and on the Mexican beaches, you will always find it.

Don’t think about it anymore and embark on adventure, fun and beautiful moments with your loved ones.

Here you will only need time to enjoy everything these places offer, we assure you that you will want to return to finish touring all its amazing areas and places.

Remember that the first thing you should do is check the packages that are there for you, where you only have to worry about having a good time and that everything flows.

Start searching among the flights to Mexico Cancun, since there is no other place where you will spend it like this.

A new flavor to meet!

We have done a long investigation and we have realized that people still like to visit Mexico and it is considered as their first option.

And is not for less, because it has the best beaches and most beautiful places to visit, apart from fully accessible costs.

The number one option of thousands of tourists is to take one of the flights to Cabo San Lucas, since even though they have visited the famous Arco thousands of times, this is still a favorite by many tourists, also with good clubs and excellent hotels, we can´t fail to mention its attractive food and its outstanding restaurants.

Both residents and tourists have their list of the best and most prominent restaurants.

The first of our list is Invita Vistro, this a restaurant located in the center of San Lucas, and is one of the most recommended places in the area due to its extensive menu that offers from traditional dishes to Italian, Mediterranean and European dishes.

Its decoration and atmosphere are perfect to spend a pleasant evening with the whole family or as a couple.

The next is Los Tres Gallos, also considered one of the best; this is located in one of the most exclusive areas of Los Cabos.

Its extensive menu ranges from traditional dishes, to an extensive menu of Mexican food to fall in love with the most demanding palate.

With its own organic harvest the Floras Fiel’d Kidchen restaurant, located in one of the best areas of San Lucas, has an extensive menu of Mexican food prepared with its own harvest, its decoration is perfect for an incredible evening.

It has live music every night, and this will make your evening even more special.

The next one has an incredible view of San Lucas Bay, the Hacienda Cocina y Cantina restaurant, is a Mexican restaurant ideal for breakfast, lunch or dinner with the whole family.

Its extensive menu is unique in its style since it only offers typical dishes and Mexican dishes of great variety. It is worth mentioning that the sunsets are the best in that place.

Finally, we have one very close and similar to the previous one that also has a great view of the San Lucas Bay; Sunset Mona Lisa is also an excellent option to visit, and offers the best outdoor evenings to enjoy the wonderful view.

Its menu is really extensive; however, its specialty is Italian seafood, which are the most requested by tourists. Renowned for its excellent service and offering the best romantic evenings, this place is perfect for a date in the company of your beloved.

It is recognized for being the most loving and attractive place in the bay of San Lucas, but you must know that to have a special evening, you must at least set aside your event two weeks in advance, so you still have time to set aside an appointment and surprise your bae in a wonderful sunset and leave her delighted by all its senses.

Now that we know that it is not only beach and sun, you can also get a better benefit from your flights to Cabo San Lucas, even if the plan is all-inclusive, you can visit one of the restaurants it offers and take a new taste in your trip.

Only the tastiest and the best seasoning in Guanajuato

Today we want to give you a cultural data of Mexico, and by the way, a few options for you to visit and confirm what we are going to tell you.

As we know, Mexican cuisine always has a lot to talk about and taste, which is why in January many flights to Guanajuato arrived, since that state hosted the International Gastronomy Summit where traditional cooks are invited, International and national chefs of high renown, so that together they can create this culinary festival with the best typical dishes.

Noted for its magnificent seasoning, Guanajuato ranks third as one of the states with the best cuisine nationwide, and in this destination there are different restaurants that have the badge of being the best restaurants for their exquisite dishes and their wonderful atmosphere.

The first favorite and considered the best by visitors, is the Aperi restaurant, and it is well deserved the first place for its wide range of dishes that offers, from the most typical, to international dishes of the most elaborate.

Their awards have been thanks to their wonderful chefs who cook with excellence. Something that catches the attention of the place is that you can decide where to enjoy your dish, if at one of the gala tables or in front of the grill watching how the chef cooks.

La Virgen de la Cueva, is the new gastronomic proposal of an old restaurant with more than 50 years of history, its extensive menu contains typical Guanajuato dishes, Mexican dishes, Italian food and Spanish food, so you will have to decide which one to taste to your palate.

Another beautiful place that we recommend you to visit is The Garden of Miracles, with its facilities in a former 17th-century estate with great architectural beauty that will make you fall in love with its beautiful purple stonewalls, they are lovely to enjoy a beautiful evening with the best company.

Its selected menu is modified at least 10 times a year according to the ingredients that they discover through the different states of the Republic and the different towns.

You may not find the first dish you liked on your next visit, but you will have many new ones to discover.

The next and last, is located a little removed from the center of Guanajuato, but we are sure you will want to go where it is. The Bi

xa restaurant is located in Irapuato, and in the place, you can taste delicious dishes of its authentic Mexican cuisine with a Yucatecan accent, it really makes it worthwhile to make a long trip to taste the delicious dishes.

This restaurant seeks to recover the family tradition of three generations. Oh, by the way! Now that you are in Irapuato you have to buy their delicious strawberries, they are a classic of this destination.

Now you know that in Mexico you not only come to its wonderful beaches, but also to taste exquisite dishes, what are you waiting to check the next flights to Guanajuato and verify that its food is really delicious?

Don´t forget that to come to Mexico is to let yourself be pampered by the hospitality of the locals, the excellent service they offer, enjoy the beautiful landscapes and pleasant climates that each state has for you.